about

Hello

Hello

Inspired by the wonder of life,  I feel most alive collaborating with fellow humans to infuse our world with beauty and bring sustainable remedies to the modern world. Outside of design, I enjoy poetry, dance, skiing, exploring new countries, and spending time in the natural world with loved ones.

My design journey began through the Venture for America fellowship, where an early exposure to social innovation and human-centered problem solving shaped my approach to design as a practice of empathy, storytelling, and systems thinking.

At Vexcel Imaging, I led UX and product design for a large-scale geospatial platform, exploring how digital tools can help people understand and navigate the physical world. Through Mallory Ann Studio, I expanded into brand and digital design, partnering with businesses, nonprofits, and creatives to build thoughtful experiences rooted in community and connection.

Today, as Creative & Brand Director at Serene Marketing, I work with clients across interior design, home, and real estate — deepening my interest in the built environment and the ways thoughtful design can foster connection, belonging, and more sustainable ways of living.

I’m drawn to visionaries working to create meaningful change. My work centers on translating ideas into experiences that feel authentic, human, and deeply connected to people and place.

my evolution

Purpose

To design sustainable aesthetics and experiences that nurture connection and belonging — guided by empathy, curiosity, and a belief in design as a quiet force for healing and transformation. I’m interested in creating spaces and stories that help people feel more grounded, connected, and at home in the world around them.

vision

A kinder, more connected world where beauty becomes a bridge — helping people reconnect with themselves, each other, and the places they call home. I believe in the transformative power of design and beauty to inspire community, cultivate compassion, and restore harmony between people and the living world.

  • FREELANCE & SERENE MARKETING

    APRIL 2024 - Present

    As a freelance designer and Creative Director at Serene Marketing, I specialize in crafting thoughtful, intentional design across brand, digital, and spatial disciplines. At Serene Marketing, I partner with professionals in the interior design, home, and real estate industries to craft thoughtful, tailored marketing that reflects their vision, connects with their audience, and supports lasting, meaningful growth.

    My broader practice blends creativity with strategy—developing cohesive brand identities, intuitive digital experiences, and environments that balance beauty and functionality. I’m dedicated to bringing ideas to life with empathy, collaboration, and care, designing with both purpose and heart at every scale.

  • VEXCEL

    2018 - 2024

    Led the design of a web and mapping platform for the world’s largest aerial imagery and geospatial data program, translating complex geospatial information into clear, approachable digital experiences. Collaborated with engineers, product managers, and the people using our tools to map real-world journeys and gather insights from practical applications in the field.

    Launched the company’s first integrated platform — including a mapping web app, reporting portal, and marketing websites — and successfully delivered 20+ new product features that improved accessibility and clarity across teams and industries.

    As one of the company’s earliest team members, I led the marketing department, helped open multiple offices, and organized women’s empowerment circles to foster connection and inclusivity within a rapidly growing startup. I joined as employee number 15 and contributed to its expansion. It is now a successful 300-plus-person organization.

  • VENTURE FOR AMERICA

    2018 - 2020

    VFA is a two-year fellowship program for entrepreneurial professionals who want to make an impact and create jobs in American cities. Training covered business strategy, design thinking, website development, and digital marketing. I received ongoing professional development and mentoring equipping myself with the skills to found a company.

  • 2015 - 2018

    Prior to 2018, I worked in various marketing and business strategy roles always interested in better understanding the people we were serving and helping develop communications to meet these needs.

my experience

my PROCESS

  • My process begins with deeply empathizing through conversations, and listening to understand what needs are present.

  • Then, I define what it is I heard - making sure to get clear on what problem we're solving. The defining stage gives us direction and checks our assumptions at the door.

  • Next, I expand my mind by ideating various solutions. Here I let my creativity run wild and allow new ways of approaching the problem to emerge.

  • I’ll select a few directions that seem most aligned and create prototypes. This gives us something to feel out before designing anything too concrete.

  • Finally, we take the concepts that stick and bring them into a tangible reality.

drop me a note.